Buyer beware.
Menopause is literally the new ‘cash cow’ with supplements popping up everywhere promising life altering relief.
When determining whether a supplement I was asked to promote was ‘legit’, I ran it by an expert: Dr Stuart Philips. Stuart is well versed in research protocol as the head researcher of kinesiology at McMaster University and he’s dedicated to public education.
*You can listen to him on my podcast here.
The particular product in question was presented to me with eight ‘very science-y’ looking ‘studies’ and a ton of client testimonials.
Although I have some experience reading research, I’m ever so grateful to rely on my network to help me suss it out more extensively. The last thing I want to do is steer you & my clients into a grifters sales funnel.
Stuart was quick with his reply with:
The Stuart Phillips Rules of Supplements
- If it sounds to good to be true, it is!
- If it is too good to be true it’s banned or illegal.
- There are (very) few exceptions to rule 1!
Marketers are SO clever!
A company may present ‘research’ but it may be entirely meaningless. In fact, unscrupulous companies are relying on the fact that most people won’t dig into the science.
If you’re ever confused about a product, feel free to pass it my way. We can talk here.
If I can’t sort it out, I can reach out to someone who can.
Let’s stop the disinformation & predatory marketing, particularly with us ‘women of a certain age’.